Microsoft MB-260 : Microsoft Customer Data Platform Specialist

Exam Code: MB-260

Exam Name: Microsoft Customer Data Platform Specialist

Updated: Jul 22, 2026

Q & A: 120 Questions and Answers

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About Microsoft MB-260 Exam

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The difficulties that you may face while writing the Microsoft MB-260 Certification Exam

There are numerous difficulties that you may face while writing the Microsoft MB-260 Certification Exam. A few of them are given here. The time granted to the candidate to complete the Microsoft MB-260 Certification Exam is limited. You can write the exam in a limited time. Time management is one of the important aspects of writing the exam. If you want to complete the exam in a limited time, you need to practice a lot. Another difficulty is the complexity of the questions in the MB-260 exam. The questions are too complex. The complexity of the questions will be the reason for the candidate to give the wrong answer. If you use the MB-260 Dumps, clearing the MB-260 exam is just a piece of cake.

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Introduction to the Microsoft MB-260 Certification Exam

Microsoft MB-260 Exam is a certification exam that is also known as Microsoft Customer Data Platform Specialist (beta). This certification exam is authorized by Microsoft to demonstrate the knowledge of the applicant in the area of Customer Experience Management. This certification exam is designed to test candidates' ability to design and develop Microsoft Office solutions. MB-260 Dumps is the source of the best materials to help you pass the exam easily. The Microsoft MB-260 certification is designed for applicants who work in the area of Customer Experience Management. CEM is a field of study that focuses on improving the overall experience of customers by developing and executing a comprehensive strategy to understand customer needs and behavior and to develop, measure, and manage customer relationships and interactions across all channels.

Reference: https://docs.microsoft.com/en-us/learn/certifications/exams/mb-260

This section contains the info about the exam structure, time, passing score, etc of the Microsoft MB-260 Certification Exam

The info about the exam structure, format, languages is discussed in detail, in the MB-260 Dumps. Overview of that info is given as follows:

  • The passing score: 70%

  • Time Duration: 60 minutes

  • Languages: English

  • Exam type: Multiple Choice

  • Number of Questions: 40-60

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Microsoft MB-260 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Create Customer Profiles by Unifying Data35-40%- Configure unified fields, clusters, and IDs
- Define matching and deduplication rules
- Select source fields for unification
Topic 2: Configure Third-Party Connections5-10%- Configure data exports and integration with external systems
Topic 3: Configure Measures and Segments15-20%- Create and manage measures
- Build and manage segments using insights and predictions
Topic 4: Manage Customer Insights – Data5-10%- Manage system updates and security
- Create and configure environments
Topic 5: Describe Dynamics 365 Customer Insights – Data5-10%- Describe core Customer Insights - Data capabilities and components
- Support for Microsoft Fabric and real-time ingestion support
- Differences between individual and business account profiles
Topic 6: Implement AI Predictions5-10%- Evaluate churn, recommendation, and lifetime value models
- Configure integrated predictive models
Topic 7: Ingest Data10-15%- Connect to Microsoft Dataverse and Azure Data Lake Storage
- Configure incremental and real-time ingestion
- Transform and ingest data using Power Query

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